BUILDing your consignment or resale business is an ongoing process. Too Good to be Threw offers free articles and resource links. The articles on this page are here for only a brief time, so be sure to bookmark and come back often. See more at GROW and THRIVE. In addition, see "Today I MUST" for seasonal issues in resale and consignment and "HELP!" for some direct advice from Auntie Kate. More articles are available to Treasured Sponsors of HowToConsign.com, our consumer-oriented web site.

Do you have rewards cards?

If your shop issues Frequent Buyer Cards, remember, they’re more useful than you think. Some additional ideas:

* Use an "extra punch" or "double punches" to push sales. Instead of reducing your prices, simply promote by offering more punches when you need to move a too-full category. Especially useful when you want to sell down something whose time is quickly waning: holiday items in early December, for example.

* Consider structuring your FBC so that they expire at the end of the calendar year. Gives you a great reason to email, blog, or otherwise notify your customers to "Fill your FBCs now and redeem them!"

* Perhaps a "donate your FBC to charity" event in early January? They bring in their not-filled but expired FBCs to donate to a charity... you give them a fresh new FBC with a "free punch" for having done so, and the total value of all the punches on all the unredeemed cards, you grant (amidst great media fanfare of course) to whichever charity your shop can help.

For layout ideas, information on variable qualifiers and how to turn an FBC into a Gift Certificate, see The FBC Idea Kit on our Too Good to be Threw Products for the Professional Resaler Layout Ideas Shop.

Read what HowToConsign.com tells consumers about choosing a shop:

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Resources

On Auntie Kate The Blog:

How FBCs could just make you smarter than the next resale shop

Why restaurants fail right and left. Make sure your consignment or resale shop doesn't.

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TGtbT.com is the premiere web site for professional resalers. Start a consignment, resale or thrift store with our free articles and the TGtbT.com Products for the Professional Resaler. Interested in business plans, operating your shop, consignment software and selling secondhand clothes, upscale designer fashions, children's gear or used furniture? Consignment shops, resale stores, thrift stores and consignment sales use Too Good to be Threw. As a lifelong member of NARTS and a consignment consultant, our information is designed for the resale industry.
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